Full Scope Design
Amigo
Amigo empowers coaches and businesses to scale by creating an AI-driven replica of their expertise, allowing them to monetize their knowledge around the clock. By cloning an expert's insights and skills, Amigo transforms the traditional, time-bound service model into a scalable solution. Any knowledge-based professional who previously relied on unscalable hours can now earn passive income, as AI delivers their expertise even when they're not available.
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Amigo empowers coaches and businesses to scale by creating an AI-driven replica of their expertise, allowing them to monetize their knowledge around the clock. By cloning an expert's insights and skills, Amigo transforms the traditional, time-bound service model into a scalable solution. Any knowledge-based professional who previously relied on unscalable hours can now earn passive income, as AI delivers their expertise even when they're not available.
Process
We understood that Amigo’s brand needed to convey trust, innovation, and empowerment. After aligning with the founder’s vision, we explored a variety of visual directions that balanced professionalism with a tech-forward approach. A key aspect of the branding was to evoke a sense of personal connection while highlighting the futuristic capabilities of AI. To complement the AI-driven nature of the platform, we adopted a clean and modern color scheme with cool blues and dynamic accents. These tones helped communicate both reliability and innovation.
We designed an identity system for Amigo that included a sleek, tech-inspired logo and custom icons representing key features like AI integration, scalability, and expert knowledge. This allowed for a consistent visual experience across the web platform, mobile app, and marketing materials.
The heart of Amigo lies in its AI-driven product design. We worked to create an experience where experts can easily input their knowledge into the system, and where AI can adapt and respond to client inquiries based on that input. A major challenge was ensuring that the AI not only replicates expertise accurately but also delivers it in a personalized, human-like manner.
Our team worked closely with Amigo to design a comprehensive user experience, ensuring that both experts and their clients would have an intuitive and engaging experience. We focused on key areas such as knowledge capture, AI personalization, and seamless integration with existing business models.
Since launching MVP, Amigo has helped many professionals scale their businesses effortlessly, enabling them to serve more clients without adding to their workload. By harnessing the power of AI, experts now have a scalable solution that operates 24/7, allowing them to earn while they sleep. The platform has been instrumental in transitioning traditional one-on-one services into scalable, AI-powered experiences, transforming the future of knowledge-based industries.
Amigo continues to expand its reach, empowering more professionals to unlock the potential of their expertise, creating lasting value for both businesses and their clients.
Li and Studio Salt gets startups and the founder struggles because they asked good questions about the problem we were attacking and then quickly turned around a design helped us reach our first big enterprise client.
Aaron Ware
@EarnWhere
Li and Studio Salt is awesome to work with and is a top tier design studio. Extremely happy with the work they has produced! You will not be disappointed.
Steve Bauman
@ste_bau
Li and Studio Salt did an amazing job on the UI design for Shipto.me. They were super professional, quick, and really understood exactly what I was looking for. They went above and beyond my expectations—I was so impressed, I hired Studio Salt again for another project!
Alex B
Co-founder of ShipToMe
Working with Studio Salt was a pleasure for us. They really cared about our satisfaction and delivered materials that made our team super happy. I'd work with them again for new projects.
Gülcan Yayla
Co-founder & CEO of Rise In
Studio Salt team exceeded all my expectations. They took my vision and turned it into a beautiful, functional website with flawless execution. As a startup founder, I couldn’t have asked for a better partner to bring my ideas to life.
Peter Heimerdinger
Founder & CEO of Heimify
Highly recommend for reliable, expert designs! Li & team consistently meets deadlines and maintains utmost professionalism in every project. She truly knows what she’s doing.
Alexis Papageorgiou
@papa_gorgeous
Before, our site didn't look professional and had a high bounce rate. Since the redesign we finally started getting Leads via our website. Thank you!
Janu Lingeswaran
Founder of Feather Flow
Studio Salt elevated our brand with a sophisticated new logo and refined newsletter design. Their eye for detail and collaborative approach made the process seamless, delivering outstanding results that transformed our publication's visual identity.
Marketing Brief
@mktbriefing
Studio Salt designer is incredibly talented and creative. I hired them to design the landing page and they delivered outstanding results! They were going above and beyond my expectations. I highly recommend her to anyone in need of design work.
Aditya Saxena
Founder of pmfm.ai
I thoroughly enjoyed working with your team, and will look for what to work together again in the future!
Sanket Patel
Founder of Ingredicheck
Amazing work! I'm working to implement your design...your design is much more clear than where I started!
Michael Breazeale
Founder of Spark Cashflow
Working with Studio Salt has been a pleasure, they are fast and efficient! Li consistently stays ahead of industry trends and provides insightful guidance that elevates the final product.
Zane Greuning
@zanevangreuning
Li and Studio Salt made an awesome design for my landing page and completly overhauled my onboarding. It really drove conversions and kickstarted PhotoQuest! I'm really excited to continue to work with Li and her team.
Thomas Schuehly
@tschuehly
Oh my god! This is so great. I think my eyes just had a micro orgasm. That would be a cool marketing slogan for you :D
Pete
Founder of the SEO Wizard
This is super cool, and super professional. I think you have nailed the brief, in terms of similar to VC sites.
Laurie Owen
@imlaurieowen
Next case study
Let’s work together!
Amigo empowers coaches and businesses to scale by creating an AI-driven replica of their expertise, allowing them to monetize their knowledge around the clock. By cloning an expert's insights and skills, Amigo transforms the traditional, time-bound service model into a scalable solution. Any knowledge-based professional who previously relied on unscalable hours can now earn passive income, as AI delivers their expertise even when they're not available.
Process
We understood that Amigo’s brand needed to convey trust, innovation, and empowerment. After aligning with the founder’s vision, we explored a variety of visual directions that balanced professionalism with a tech-forward approach. A key aspect of the branding was to evoke a sense of personal connection while highlighting the futuristic capabilities of AI. To complement the AI-driven nature of the platform, we adopted a clean and modern color scheme with cool blues and dynamic accents. These tones helped communicate both reliability and innovation.
We designed an identity system for Amigo that included a sleek, tech-inspired logo and custom icons representing key features like AI integration, scalability, and expert knowledge. This allowed for a consistent visual experience across the web platform, mobile app, and marketing materials.
The heart of Amigo lies in its AI-driven product design. We worked to create an experience where experts can easily input their knowledge into the system, and where AI can adapt and respond to client inquiries based on that input. A major challenge was ensuring that the AI not only replicates expertise accurately but also delivers it in a personalized, human-like manner.
Our team worked closely with Amigo to design a comprehensive user experience, ensuring that both experts and their clients would have an intuitive and engaging experience. We focused on key areas such as knowledge capture, AI personalization, and seamless integration with existing business models.
Since launching MVP, Amigo has helped many professionals scale their businesses effortlessly, enabling them to serve more clients without adding to their workload. By harnessing the power of AI, experts now have a scalable solution that operates 24/7, allowing them to earn while they sleep. The platform has been instrumental in transitioning traditional one-on-one services into scalable, AI-powered experiences, transforming the future of knowledge-based industries.
Amigo continues to expand its reach, empowering more professionals to unlock the potential of their expertise, creating lasting value for both businesses and their clients.
Li and Studio Salt gets startups and the founder struggles because they asked good questions about the problem we were attacking and then quickly turned around a design helped us reach our first big enterprise client.
Aaron Ware
@EarnWhere
Li and Studio Salt is awesome to work with and is a top tier design studio. Extremely happy with the work they has produced! You will not be disappointed.
Steve Bauman
@ste_bau
Li and Studio Salt did an amazing job on the UI design for Shipto.me. They were super professional, quick, and really understood exactly what I was looking for. They went above and beyond my expectations—I was so impressed, I hired Studio Salt again for another project!
Alex B
Co-founder of ShipToMe
Working with Studio Salt was a pleasure for us. They really cared about our satisfaction and delivered materials that made our team super happy. I'd work with them again for new projects.
Gülcan Yayla
Co-founder & CEO of Rise In
Studio Salt team exceeded all my expectations. They took my vision and turned it into a beautiful, functional website with flawless execution. As a startup founder, I couldn’t have asked for a better partner to bring my ideas to life.
Peter Heimerdinger
Founder & CEO of Heimify
Highly recommend for reliable, expert designs! Li & team consistently meets deadlines and maintains utmost professionalism in every project. She truly knows what she’s doing.
Alexis Papageorgiou
@papa_gorgeous
Before, our site didn't look professional and had a high bounce rate. Since the redesign we finally started getting Leads via our website. Thank you!
Janu Lingeswaran
Founder of Feather Flow
Studio Salt elevated our brand with a sophisticated new logo and refined newsletter design. Their eye for detail and collaborative approach made the process seamless, delivering outstanding results that transformed our publication's visual identity.
Marketing Brief
@mktbriefing
Studio Salt designer is incredibly talented and creative. I hired them to design the landing page and they delivered outstanding results! They were going above and beyond my expectations. I highly recommend her to anyone in need of design work.
Aditya Saxena
Founder of pmfm.ai
I thoroughly enjoyed working with your team, and will look for what to work together again in the future!
Sanket Patel
Founder of Ingredicheck
Amazing work! I'm working to implement your design...your design is much more clear than where I started!
Michael Breazeale
Founder of Spark Cashflow
Working with Studio Salt has been a pleasure, they are fast and efficient! Li consistently stays ahead of industry trends and provides insightful guidance that elevates the final product.
Zane Greuning
@zanevangreuning
Li and Studio Salt made an awesome design for my landing page and completly overhauled my onboarding. It really drove conversions and kickstarted PhotoQuest! I'm really excited to continue to work with Li and her team.
Thomas Schuehly
@tschuehly
Oh my god! This is so great. I think my eyes just had a micro orgasm. That would be a cool marketing slogan for you :D
Pete
Founder of the SEO Wizard
This is super cool, and super professional. I think you have nailed the brief, in terms of similar to VC sites.
Laurie Owen
@imlaurieowen
Next case study
Let’s work together!
Amigo empowers coaches and businesses to scale by creating an AI-driven replica of their expertise, allowing them to monetize their knowledge around the clock. By cloning an expert's insights and skills, Amigo transforms the traditional, time-bound service model into a scalable solution. Any knowledge-based professional who previously relied on unscalable hours can now earn passive income, as AI delivers their expertise even when they're not available.
Process
We understood that Amigo’s brand needed to convey trust, innovation, and empowerment. After aligning with the founder’s vision, we explored a variety of visual directions that balanced professionalism with a tech-forward approach. A key aspect of the branding was to evoke a sense of personal connection while highlighting the futuristic capabilities of AI. To complement the AI-driven nature of the platform, we adopted a clean and modern color scheme with cool blues and dynamic accents. These tones helped communicate both reliability and innovation.
We designed an identity system for Amigo that included a sleek, tech-inspired logo and custom icons representing key features like AI integration, scalability, and expert knowledge. This allowed for a consistent visual experience across the web platform, mobile app, and marketing materials.
The heart of Amigo lies in its AI-driven product design. We worked to create an experience where experts can easily input their knowledge into the system, and where AI can adapt and respond to client inquiries based on that input. A major challenge was ensuring that the AI not only replicates expertise accurately but also delivers it in a personalized, human-like manner.
Our team worked closely with Amigo to design a comprehensive user experience, ensuring that both experts and their clients would have an intuitive and engaging experience. We focused on key areas such as knowledge capture, AI personalization, and seamless integration with existing business models.
Since launching MVP, Amigo has helped many professionals scale their businesses effortlessly, enabling them to serve more clients without adding to their workload. By harnessing the power of AI, experts now have a scalable solution that operates 24/7, allowing them to earn while they sleep. The platform has been instrumental in transitioning traditional one-on-one services into scalable, AI-powered experiences, transforming the future of knowledge-based industries.
Amigo continues to expand its reach, empowering more professionals to unlock the potential of their expertise, creating lasting value for both businesses and their clients.
Li and Studio Salt gets startups and the founder struggles because they asked good questions about the problem we were attacking and then quickly turned around a design helped us reach our first big enterprise client.
Aaron Ware
@EarnWhere
Li and Studio Salt is awesome to work with and is a top tier design studio. Extremely happy with the work they has produced! You will not be disappointed.
Steve Bauman
@ste_bau
Li and Studio Salt did an amazing job on the UI design for Shipto.me. They were super professional, quick, and really understood exactly what I was looking for. They went above and beyond my expectations—I was so impressed, I hired Studio Salt again for another project!
Alex B
Co-founder of ShipToMe
Working with Studio Salt was a pleasure for us. They really cared about our satisfaction and delivered materials that made our team super happy. I'd work with them again for new projects.
Gülcan Yayla
Co-founder & CEO of Rise In
Studio Salt team exceeded all my expectations. They took my vision and turned it into a beautiful, functional website with flawless execution. As a startup founder, I couldn’t have asked for a better partner to bring my ideas to life.
Peter Heimerdinger
Founder & CEO of Heimify
Highly recommend for reliable, expert designs! Li & team consistently meets deadlines and maintains utmost professionalism in every project. She truly knows what she’s doing.
Alexis Papageorgiou
@papa_gorgeous
Before, our site didn't look professional and had a high bounce rate. Since the redesign we finally started getting Leads via our website. Thank you!
Janu Lingeswaran
Founder of Feather Flow
Studio Salt elevated our brand with a sophisticated new logo and refined newsletter design. Their eye for detail and collaborative approach made the process seamless, delivering outstanding results that transformed our publication's visual identity.
Marketing Brief
@mktbriefing
Studio Salt designer is incredibly talented and creative. I hired them to design the landing page and they delivered outstanding results! They were going above and beyond my expectations. I highly recommend her to anyone in need of design work.
Aditya Saxena
Founder of pmfm.ai
I thoroughly enjoyed working with your team, and will look for what to work together again in the future!
Sanket Patel
Founder of Ingredicheck
Amazing work! I'm working to implement your design...your design is much more clear than where I started!
Michael Breazeale
Founder of Spark Cashflow
Working with Studio Salt has been a pleasure, they are fast and efficient! Li consistently stays ahead of industry trends and provides insightful guidance that elevates the final product.
Zane Greuning
@zanevangreuning
Li and Studio Salt made an awesome design for my landing page and completly overhauled my onboarding. It really drove conversions and kickstarted PhotoQuest! I'm really excited to continue to work with Li and her team.
Thomas Schuehly
@tschuehly
Oh my god! This is so great. I think my eyes just had a micro orgasm. That would be a cool marketing slogan for you :D
Pete
Founder of the SEO Wizard
This is super cool, and super professional. I think you have nailed the brief, in terms of similar to VC sites.
Laurie Owen
@imlaurieowen
Next case study
Let’s work together!