
Full Scope Design
OpenAsk
Empowering influencers and experts to monetize their knowledge, OpenAsk is a cutting-edge paid questioning platform connecting creators with their fans. Our mission was to create a seamless Q&A experience and a visually captivating brand that would resonate with a wide audience.


Empowering influencers and experts to monetize their knowledge, OpenAsk is a cutting-edge paid questioning platform connecting creators with their fans. Our mission was to create a seamless Q&A experience and a visually captivating brand that would resonate with a wide audience.


Process
OpenAsk introduces a unique creator economy model, allowing both people who ask questions and experts who answer to monetize their expertise. Our goals were to create a groundbreaking Q&A interaction experience, establish a novel brand visual system, and ensure adaptability across different platforms.

Working with neon brand colors presented a challenge in terms of accessibility on a white background. We established a design system that prioritizes accessibility for all user types while staying true to the brand's personality. The result is a web app and mobile experience that seamlessly aligns with the brand.
One of our major challenges was how to rapidly connect Twitter users with Sensei for meaningful interactions within the product. We strategized ways to attract Twitter fans to OpenAsk, ensuring a smooth transition from visitor experience to registered users. This involved tailoring posts on Twitter to be more personalized and streamlining the onboarding process.



The design and development of OpenAsk led to significant results in terms of user engagement, platform growth, and monetization opportunities for both creators and fans. By creating a seamless Q&A experience combined with a vibrant, engaging brand identity, OpenAsk successfully positioned itself as a unique player in the creator economy.
Overall, the design and functionality improvements we implemented helped OpenAsk establish itself as a robust platform, enhancing the user experience while supporting creators in scaling their knowledge-based businesses.





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